The Legal Market is Changing—Are You Ready to Grow? Join Us at the Clio & SmarterDrafter In-Person Event!

Are you a law firm owner looking for ways to grow your practice and increase profitability without burning out? Or perhaps you are just starting your legal journey and need expert insights on how to take your firm to the next level. Wherever you are in your practice journey, we’ve got an event you absolutely won’t want to miss!

Mark your calendar for Wednesday, 23 October at 5:30 PM AEST and join us in the beautiful setting of Carafe Wine on the Gold Coast. Clio and SmarterDrafter are coming together to host a brilliant event featuring invaluable tips, strategies, and stories on how to grow your law firm. Plus, I’m excited to be one of the expert speakers alongside the amazing Ben Deverson from Lawganised! Whether you're a solo practitioner or part of a larger law firm, you’ll walk away with actionable insights and the tools you need to grow and scale your practice sustainably.

In this article, I’ll give you a sneak peek into what we’ll be discussing, how we’re going to help law firm owners (like you) grow, and why you shouldn’t miss out on this opportunity.

Why Should You Attend This Event?

The legal industry is evolving rapidly. From client expectations to technology and business operations, it’s never been more important for law firm owners to stay ahead of the curve. Growing your law firm isn’t just about increasing the number of clients or hiring more staff—it’s about smart, strategic growth that aligns with your vision for your business and your life.

Here’s what you can expect from our upcoming event:

• Cutting-edge strategies for growth from industry leaders.
• Practical, actionable tips on small law firm marketing, operational efficiency, and client engagement.
• Insights into the latest legal technology that can help you scale without burning out.
• Networking with other like-minded legal professionals.
• And did I mention complimentary food and wine?

Let’s get into the key themes we’ll be addressing and why they are crucial for your law firm’s success.

Are You Ready to Grow Your Law Firm?

As I’ve seen first-hand through Scalable Law, law firm owners are constantly faced with challenges, including increased competition, rising client expectations, and the ongoing need to adapt to technology. These are challenges, but they’re also opportunities! The key is understanding how to leverage these changes to grow your practice sustainably and profitably.

1. Building a Growth Mindset

Before you can grow your law firm, you need to be in the right headspace. That’s why, at this event, we’ll be talking about the importance of mindset. Many law firm owners are bogged down by day-to-day operations and feel overwhelmed by their workloads. But growth is impossible if you’re constantly working in your business instead of on your business.

We’ll be sharing strategies to help you make the mental shift from being a lawyer to being a business owner. Growth doesn’t happen by chance—it happens by choice. So, how do you choose growth? By developing a clear vision for your firm, setting goals, and creating processes that support growth.

2. Small Law Firm Marketing

Effective marketing is essential if you want to grow your law firm. However, for small law firms, marketing can feel like a bit of a mystery. What should you focus on? Where should you invest your budget? How do you measure success?

At the event, we’ll unpack all these questions and more. I’ll be discussing practical small law firm marketing strategies that have worked for me and hundreds of other law firm owners. From building your online presence to using social media effectively, you’ll learn how to attract the right clients and keep them coming back.

We’ll also get into content marketing—how to use blogs, articles, and guides to showcase your expertise and rank higher on Google. You don’t need a massive budget to see results—you need a smart strategy tailored to your firm’s strengths and your clients' needs.

3. Leveraging Technology to Scale Efficiently

Another crucial aspect of growing your law firm is technology. From practice management systems to automation tools, technology allows you to streamline your operations, improve efficiency, and scale without adding additional stress to your workload.

I’ll be sharing insights on how I’ve implemented legal tech tools like Clio and SmarterDrafter to improve efficiency and provide better client service. You’ll hear from Ben Deverson, who has been a leader in helping firms adopt legal technology that simplifies everything from cash flow management to HR. His firm, Lawganised, has supported over 200 firms, helping them make these vital transitions successfully.

Technology doesn’t have to be overwhelming—in fact, it’s the key to getting out of the grind and creating the freedom you’ve always wanted in your law practice.

4. Avoiding Burnout as a Law Firm Owner

Burnout is a real issue in the legal industry, and as law firm owners, we’re often trying to do it all. The result? We’re exhausted, overworked, and feel like there’s no light at the end of the tunnel. But there is a way out! You can grow your law firm without sacrificing your well-being. The solution lies in delegating, automating, and building a supportive team.

We’ll explore how you can build systems and structures that allow your firm to thrive even when you’re not there. This way, you can focus on growing the business instead of putting out fires every day. You’ll also learn from our experiences in team leadership and law firm culture development—how to find the right people, keep them engaged, and develop a team that’s as invested in the firm’s success as you are.

Meet Your Speakers

Caralee Fontenele – Director, Scalable Law

I’m Caralee, the founder of Collective Family Law Group, a law firm based in South East Queensland. I started my firm back in 2012, and like many of you, I made plenty of mistakes along the way. It took time, trial, and error to get to where I am today—running a successful law firm that provides me both profit and freedom.

Through my journey, I realised that growing a law firm doesn’t have to be painful. That’s why I founded Scalable Law—to help law firm owners scale their practices without burning out. Over the past few years, I’ve supported more than 120 law firm owners to build the practices of their dreams.

Ben Deverson – Director, Lawganised

Ben is the founder and director of Lawganised, a boutique management consulting firm that exclusively services the legal profession. With 28 years of experience, Ben is an expert in practice management and law firm operations. He’s worked with over 200 law firms, helping them navigate challenges like business planning, cash flow management, and process automation.

What Can You Expect from the Event?

You’ll get practical advice, actionable strategies, and direct insights from industry leaders who’ve been where you are. You’ll walk away with the knowledge to:

• Attract more clients using effective small law firm marketing strategies.
• Implement legal tech to streamline operations and grow efficiently.
• Lead your team with confidence and build a culture of success.
• Develop a growth mindset that takes your law firm to the next level.
• And let’s not forget about the networking opportunities! 

You'll be in a room with like-minded legal professionals, all looking to grow and expand their firms. You never know what partnerships or collaborations could emerge from this gathering.

Don’t Miss Out—Register Today!

This event is your chance to gain valuable insights, connect with other law firm owners, and take-home strategies that will help you grow your firm in a sustainable and profitable way. Plus, you’ll enjoy complimentary food, wine, and a great evening at Carafe Wine, located on the stunning Gold Coast.

Spots are limited, so make sure you register early. Don’t miss out on this incredible opportunity to scale your law firm. REGISTER HERE.

Caralee’s Corner

At Scalable Law, we’re passionate about helping law firm owners build successful, scalable firms. If you’re ready to take the next step in growing your law firm, there are a few ways we can support you:

Book a strategy call with Caralee: Let’s discuss your goals and how Scalable Law can help you achieve them. Book a call here!

Become a part of the Scalable Business Lounge: Join our community of law firm owners who are scaling without burnout. Register today!

FAQ

What’s the main focus of the event? 

The event is focused on providing law firm owners with actionable strategies to grow their practices, covering topics like marketing, legal tech, and leadership.

Is this event suitable for small law firms? 

Absolutely! Whether you're a solo practitioner or part of a larger firm, the insights and strategies shared will be valuable for firms of all sizes.

Will there be networking opportunities? 

Yes! The event is designed to facilitate networking with like-minded legal professionals, offering you the chance to build relationships and find potential collaborators.

How can I register for the event? 

You can register for the event here or through the link provided by Clio and SmarterDrafter.

What should I bring to the event? 

Bring your curiosity and business cards! You’ll have the opportunity to network and take notes during the sessions.